Welcome to Toycen Ford Inc. | Home of New & Used Ford
At Toycen Ford Inc., we pride ourselves on putting you first. Conveniently located in Chippewa Falls, we're a short and convenient drive from areas like Eau Claire, Bloomer, Stanley, Augusta, Chetek and Osseo. With popular models from Ford available, we're sure we can match you with the right new Ford Bronco, F-150, Explorer, Edge or Escape that's perfect for your needs. Or, if a used car, truck or SUV is a better fit for your budget, you can choose from one of the many that we offer.
Your Local Ford Experts in Chippewa Falls - Trusted by Wisconsin Drivers Since 1952
Toycen Ford has served Chippewa Falls and the Chippewa Valley for more than seven decades. Our team brings real, local expertise to every interaction - whether you're comparing trucks, scheduling service, or looking for a reliable used vehicle. Customers choose us because they know who we are, how long we've been here, and the pride we take in doing things the right way.
New Ford Vehicles Built for Wisconsin Roads
Our staff helps drivers choose the right Ford for real‑world Wisconsin use - winter driving, towing, cabin trips, and everyday family life. We provide clear, experience‑based guidance so you can make confident decisions.
- F‑150 & Super Duty - Worksite capability, towing strength, and year‑round durability
- Explorer & Escape - Comfortable, versatile SUVs for families across the Chippewa Valley
- Bronco - Proven performance for trails, hunting land, and weekend adventures
Reliable Used Vehicles You Can Trust
Every pre‑owned vehicle at Toycen Ford is inspected by our certified technicians. We only list vehicles that meet our standards for safety, reliability, and long‑term value - and we explain exactly what was checked so you know what you're buying.
You'll find:
- Budget‑friendly options for every driver
- Trucks and SUVs suited for Wisconsin weather
- Transparent pricing and guidance from a team with decades of local experience
Service Backed by Real Expertise
Our technicians live here, drive here, and understand the conditions your vehicle faces. You'll see familiar faces each time you visit, and you'll get honest recommendations based on experience - not upsells. From routine maintenance to complex repairs, we help keep Chippewa Valley drivers safe and confident on the road.
Stop in today and see why generations of local drivers trust Toycen Ford for sales, service, and support.
Your Trusted Ford Authority in the Chippewa Valley
For over a century, Ford has defined American automotive engineering-from the pioneering Model T to the modern innovation of the F-150, which has remained America's best-selling truck for 46 consecutive years. At
Expertise You Can Feel on the Road
Choosing the right vehicle requires more than a brochure; it requires local insight. Our team specializes in matching the specific needs of Wisconsin drivers with the Ford lineup's unique capabilities:
For the Commuter: The
Ford Escape and Explorer offer the ideal balance of fuel efficiency and intelligent AWD for our unpredictable winters.For the Adventurer: The Bronco and Bronco Sport are engineered for those who spend their weekends exploring the Northwoods.
For the Workforce: As the region's truck experts, we understand why the
Ford F-150 is the gold standard for towing and durability on the job site.
Rigorous Standards for Every Pre-Owned Vehicle
Trust is built on transparency. Every used car, truck, and SUV on our lot undergoes a comprehensive mechanical evaluation to ensure it meets our strict safety and performance benchmarks.
For those seeking the highest tier of reliability, we offer
Vehicle History & Documentation
Road Test Performance
Exterior & Interior Quality
Under-the-Hood & Underbody Systems
Why Choose Toycen Ford Inc.?
Our state-of-the-art facility at
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Expert Financial Guidance You Can Trust
We don't just "process paperwork"; we act as your financial consultants to ensure your investment is sustainable. Our team provides expert analysis on:
Leasing vs. Buying: We break down the long-term equity benefits of ownership versus the lower monthly obligations and warranty protections of a
new Ford lease .Credit Planning: Our specialists work with all credit tiers, offering specialized paths to help you build or repair your credit through manageable, on-time installment loans.
New vs. Pre-Owned Value: We analyze depreciation curves and total cost of ownership to help you decide if a New Ford or a
Certified Pre-Owned model offers the best "bang for your buck" based on your annual mileage.
Tools for an Informed Purchase
Trustworthiness is built on transparency. We invite you to use our
Value Your Trade: Get an objective, market-reflective
trade-in estimate based on current Chippewa Valley regional data.Payment Calculator: Structure your potential loan by adjusting terms and down payments to see what fits your monthly budget.
Secure Credit Application: Save time at the dealership by starting our
no-hassle finance application from the comfort of your home.
Whether you are a first-time buyer or a commercial fleet manager, our goal is to provide the authoritative financial expertise you need to drive away with total confidence in your investment.
Expert Ford Service & Maintenance in Chippewa Falls
Driving your Ford off the lot is just the beginning of our partnership. To protect your investment and ensure the long-term reliability of your vehicle, professional maintenance is essential. At
Factory-Trained Technicians & Specialized Expertise
Your vehicle is a complex machine that deserves more than a "one-size-fits-all" approach. Our team consists of Ford-certified technicians who undergo continuous factory training to stay ahead of the latest automotive innovations. Whether you are visiting us from Eau Claire, Bloomer, or Stanley, you benefit from:
Precision Diagnostics: We utilize Ford-specific diagnostic equipment to identify issues before they become costly repairs.
Comprehensive Care: From routine synthetic blend oil changes and
tire rotations to complex transmission and engine diagnostics, we handle every job with mechanical precision.Safety Standards: Every service visit includes a multi-point inspection to ensure your brakes, battery, and safety systems meet rigorous manufacturer standards.
The Value of Authentic OEM Ford Parts
We believe that a vehicle is only as reliable as the parts inside it. That is why we use only
Engineered Specifically for Your Model: Ensuring a perfect fit and maintaining the structural integrity of your Ford.
Warranty-Backed: Most
Ford parts come with a two-year/unlimited-mileage warranty, providing peace of mind that generic parts cannot match.Performance Optimized: Designed to maintain the fuel efficiency and horsepower ratings your Ford was built to deliver.
Schedule Your Visit Today
Don't leave your vehicle's health to chance. Trust the experts who know Ford better than anyone in the Chippewa Valley.
No matter what you're looking for, we know we can help you. Give us a call at (715) 705-2013 or come visit us here in Chippewa Falls.
We know Ford better than anyone around, and we can't wait to help you out.
Save time and shop online
Beyond Buying - Service & Parts Assistance at Toycen Ford Inc.
Eventually, you will likely need to get some maintenance taken care of on your Ford vehicle. When the day arrives, the Toycen Ford Inc. service and parts team can help! Whether you're looking to an oil change or you need more involved service assistance, the Toycen Ford Inc. service team is ready to help! From genuine Ford parts to seasoned service and parts professionals, Eau Claire, Bloomer, Stanley, Augusta, Chetek and Osseo drivers can look to our service team with confidence! From tire rotation assistance to oil changes, brake pad replacement, and beyond - the Toycen Ford Inc. service and parts team is ready to help! Have a few lingering questions? Stop by or contact us today!
Expert Ford Financing & Lease Consultation in Chippewa Falls
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Personalized Solutions for Every Budget
We recognize that no two financial profiles are the same. Our specialists take a consultative approach, leveraging deep industry expertise to help you navigate the complexities of automotive credit:
Leasing vs. Purchasing: We provide a side-by-side analysis of your options. Whether you prefer the lower monthly payments and warranty protection of a
Ford lease or the long-term equity and unlimited mileage of traditional ownership, we'll help you decide which path aligns with your lifestyle.Competitive Rate Procurement: Through our established network of local Chippewa Valley credit unions and national Ford Credit resources, we work to secure the most aggressive interest rates and terms available for your specific credit tier.
Credit Confidence: Our team has extensive experience working with a wide range of credit histories. We focus on structuring manageable payment plans that not only fit your current budget but also help you build a stronger financial future.
Transparent Tools for the Modern Buyer
Trust is built through transparency. We provide the technical tools necessary for you to research your purchase from the comfort of your home in Eau Claire, Bloomer, or Elk Mound:
Market-Reflective Trade-In Values: Use our
Value Your Trade tool to receive an objective estimate based on current regional market data.Payment Customization: Utilize our online calculators to model different down payments and loan terms to find your "financial sweet spot."
Secure Pre-Approval: Streamline your experience by completing our
online finance application . This secure process allows our experts to begin advocating for your best rate before you even step into our showroom.
At Toycen Ford, our goal is for you to drive home in your new
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Toycen Ford Inc.
1000 Chippewa Crossing Boulevard
Chippewa Falls, WI 54729
- Sales: (715) 723-6060